FOR IMMEDIATE RELEASE

Re:   2005 CENTRAL COAST COTTON CONFERENCE

From:  Becky Zelinski, Conference Organizer

Date:    June 17, 2005

WEED MANAGEMENT SESSION ADDED TO CENTRAL COAST COTTON CONFERENCE

With cotton growers continually trying to cut their margins, it’s important for pest control advisors and consultants to find ways to increase their value to the grower. One way they can do this is by becoming an expert on pest management issues.

This is just one reason why the Central Coast Cotton Conference will begin this year by including an expanded session on a pest management issue. For 2005, the topic is weed management.

Rick Leonard, a technical sales rep for Bayer CropScience believes the addition of the pest management session to the conference will be a great benefit for PCAs and consultants, and in turn – the grower.

“A PCA can generate a lot of value being an expert or a resource for weed identification and control methods,” Leonard said. “Being able to identify seedling grasses and broadleafs is a tremendous value to the grower and I think the weed management session will help with that.”

In addition to the expanded pest management session, the conference will also include an expanded session on irrigation management and a course on laws and regulations. The meeting will continue to include an overview of cotton production techniques, but also highlight two new topics each year. One will focus on a production issue and the other a pest management issue.

For complete details, please visit www.cottonconference.com or call Becky Zelinski at (805) 434-0113.